AUTO The Label was founded in early 2021.
I was inspired to create this brand after hearing about how many had lost health insurance due to COVID related job loss. As someone who suffers from a chronic illness I know just how much medication can cost and the dire side effects of stopping treatment. I wanted to make it my mission to bring awareness around the chronic illness community and let those affected know that they are not alone in their suffering.
AUTO is a comfort wear brand, designed for working and lounging at home.We strive to provide clothing that is thoughtful, comfortable, and made locally. Giving back to the chronic illness community will always be an essential part of our brand. Proceeds of these pieces will be donated to selected charities that deal with chronic illness communities.